Surf Cup Texas

Overview

Location: Dallas, TX. 200—400 teams. Entry fees: ~$1,300 per team. Tier 3 — Strong Regional. Regional extension of the surf-cup brand.

Ownership & Operations

Part of the pioneer-sports ecosystem (Surf Soccer brand licensing).

Economics

Estimated gross revenue: 520K (MEDIUM).

Reputation & Tier

Tier 3. Benefits from surf-cup brand recognition but smaller than the San Diego flagship.

SYNRGY Relevance

Example of brand extension / licensing model in tournament operations.