Salvo Soccer Club

Overview

Youth soccer club based in Eagan, MN (south metro Twin Cities). Founded in 2018 as a nonprofit (EIN filed 2013, organization appears to have been active earlier under name “Rev Soccer Club”). Serves communities including Woodbury, Mendota Heights, West St. Paul, Rosemount, and Farmington. Ages 5-18+. Mission: “Develop outstanding people through soccer experiences.” (MEDIUM)

Girls Academy member — one of only 2-3 MN clubs in the Girls Academy (along with MN Eclipse and Tonka Fusion Elite).

Filed as "Rev Soccer Club" on ProPublica

The ProPublica filing uses the name “Rev Soccer Club” with EIN 41-1875881. This is the same organization as Salvo SC (rebranded).

Financials

Fiscal YearRevenueExpensesNet Assets
2024$3,502,519$3,779,581$625,025
2023$4,091,002$3,525,542$902,087
2022$3,718,465$3,508,141$336,627
2021$3,288,302$3,195,107$126,303
2020$3,420,045$3,704,441$33,108
2019$4,511,087$4,384,009$317,504
2018$2,097,688$2,207,192$190,426

Source: ProPublica / IRS Form 990 (HIGH)

Revenue trajectory: Peaked at $4.5M (FY2019), declined to $3.3M during COVID, recovered to $4.1M (FY2023), then declined to $3.5M (FY2024). Concerning: FY2024 shows a $277K operating loss.

Net margin: -7.9% (FY2024) — negative and concerning after a positive FY2023 (+13.8%).

Net assets: $625K — modest relative to revenue. Thin balance sheet.

Executive compensation: Former ED Lisa Wolf earned $98,111 (FY2024). The “Former” designation suggests leadership transition.

League Affiliations

  • Girls Academy — Mid-America Conference
  • Minnesota NPL (via TCSL)
  • ECNL-RL Twin Cities (via TCSL, 2025-26)
  • TCSL member

Competitive Position

Salvo SC is the largest Minnesota youth soccer club by revenue ($3.5M), but it has been on a declining trajectory since its 2019 peak. The FY2024 operating loss and leadership transition (former ED) are yellow flags.

The Girls Academy membership is a valuable competitive asset, providing the club’s girls program with a national elite pathway.

Leadership

  • TBD — Executive Director (position vacant / being recruited as of late 2025; posting deadline was October 31, 2025)
  • Jeff Lindblom — Boys Director
  • Tyler Seidel — Girls Director
  • Sean McKuras — Director of Coaching
  • Delany Marier — Technical Director
  • Matt Cross — Girls Academy U15+ Lead / WPSL General Manager
  • Becca Lake — Girls Academy 12-14 Lead / Video Coordinator
  • Jeff Seifert — Boys 15+ Lead / Tournament Director
  • Arent Hiltermann — Programming Director
  • Steve Peterson — Director of Operations
  • Dean Thibodeau — Director of Finance/HR
  • Jenna Hendrikson — Director of Member Services
  • Danielle Mendez — Goalkeeping Director
  • Former Executive Director: Lisa Wolf (listed as “Former” on FY2024 990; compensation $98,111)

Source: Salvo Soccer Club website / ProPublica FY2024 990 (May 2026) (HIGH)

Industry Context

Salvo SC is the largest Minnesota youth soccer club by revenue — or was, before a sustained decline from its $4.5M FY2019 peak to $3.5M in FY2024. The club serves the south Twin Cities metro (Eagan, Rosemount, Woodbury, Farmington, Mendota Heights) and holds one of only two or three Minnesota Girls Academy memberships, alongside Minnesota Eclipse and Tonka Fusion Elite. The Girls Academy license is Salvo’s most structurally significant competitive asset: it provides a national elite pathway for girls that only a handful of clubs per state can access, and losing it would materially damage the club’s recruiting position in the south metro.

The FY2024 operating loss ($277K) and the absence of a permanent Executive Director as of late 2025 represent the two most concerning operational signals in the club’s current profile. The leadership vacancy — with a search window open through October 2025 — means the club entered the 2025-26 season without confirmed top-line executive direction, an atypical situation for a $3.5M nonprofit. The cause of the ED departure and the search timeline are not publicly documented.

Revenue decline from $4.5M (FY2019) through the COVID trough and partial recovery to $4.1M (FY2023), followed by a drop to $3.5M (FY2024) alongside an operating loss, suggests the club faces either structural player attrition, fee sensitivity in its south-metro market, or rising costs (coaching, facilities) that outpaced enrollment recovery. The WPSL program (Matt Cross as General Manager) indicates the club has invested in adult/semi-professional programming, which can stabilize year-round coaching employment but adds operational complexity.

Within the Minnesota competitive landscape, Salvo competes for south-metro players against MN Thunder Academy (which draws metro-wide for ECNL programming), st-croix-sc (east metro, growing), and various smaller TCSL clubs. The Girls Academy license differentiates Salvo from most competitors in its price tier but requires sustained performance investment to retain.

Open Questions

  • Who replaced Lisa Wolf as Executive Director? Was the search completed by the October 2025 deadline?
  • Why is revenue declining since the 2019 peak? Player attrition, fee competition, or cost escalation?
  • What is the player count and team count across all programs?
  • What facilities does Salvo use — owned, leased, or shared municipal?
  • What are the specific terms and renewal conditions of the Girls Academy membership?