NM Rapids / Rio Rapids SC

Overview

NM Rapids Soccer Club — commonly known as Rio Rapids SC — is New Mexico’s largest and most established competitive youth soccer club, serving Albuquerque and surrounding communities since 2001. The club is a 501(c)(3) nonprofit (EIN: 31-1655044) headquartered at 8220 La Mirada NE, Suite 600, Albuquerque, NM 87109.

In February 2024, Rio Rapids SC merged with NM Rush (Zia Soccer Club Inc, EIN: 85-0435305) in a nonprofit horizontal merger, creating the dominant youth soccer organization in the state. The combined entity operates under the NM Rapids brand.

The club fields boys and girls teams ages U5 through U19, with approximately 1,100+ players pre-merger (likely 1,400-1,600 post-merger including Rush players). (MEDIUM)

Financials

Rio Rapids SC (EIN: 31-1655044)

Fiscal Year (ending June)RevenueExpensesNet IncomeTotal AssetsNet Assets
2024$989,624$970,271$19,353$849,402$277,748
2023$984,415$955,920$28,495$680,124$243,492
2022$1,039,959$991,923$48,036$667,027$207,383
2021$933,816$819,821$113,995$523,117$159,347
2020$857,704$927,515-$69,811$284,336$68,641
2019$1,010,877$1,026,313-$15,436$398,105$138,452
2018$1,058,776$1,045,783$12,993$487,014$153,888
2016$987,564$896,227$91,337$348,339$116,205
2015$871,418$887,151-$15,733$211,145$24,868

Source: ProPublica Nonprofit Explorer, 990 filings (HIGH)

Key observations:

  • Revenue has been remarkably stable at ~$980K-$1.04M for the past 3 years
  • Net margins are thin (1-5%) — typical for nonprofit youth clubs
  • Total assets have grown steadily from $154K (2014) to $849K (2024)
  • The FY2024 filing likely does not yet reflect the full NM Rush merger impact (merger announced Feb 2024, FY ends June 2024)

NM Rush / Zia Soccer Club (EIN: 85-0435305) — Pre-Merger

YearRevenueExpensesNet Assets
2023$348,548$370,978$35,536
2022$361,476$334,231$57,966
2019$318,494$306,288$1,831
2018$448,420$388,114$3,030
2012$573,363$552,155$13,834

Source: ProPublica Nonprofit Explorer, 990 filings (HIGH)

NM Rush was a declining organization — revenue fell from $573K (2012) to $349K (2023), a 39% decline over 11 years. This decline likely motivated the merger with Rio Rapids.

Combined Entity (Estimated)

Post-merger combined revenue: ~$1.3M-$1.4M (estimated, LOW). FY2025 filing will provide actuals.

Teams & Players

  • Pre-merger: ~1,100 youth players (ages 4-19) (MEDIUM)
  • Post-merger (estimated): ~1,400-1,600 players (LOW)
  • Teams span U5 through U19 for both boys and girls
  • Youth Academy (U5-U8) trains at Arroyo Del Oso Park

League Affiliations

LeagueGenderDivision/Notes
ECNL BoysBoysMountain West Division
ECNL Regional LeagueBoys
Girls AcademyGirls
Girls DPLGirls
ECNL RL (Girls)GirlsRecently added
USYS National LeagueBothDesert Conference
Duke City Soccer LeagueBothLocal competition

Facilities

The club does not own any facilities — all training and competition takes place at public parks and complexes:

  • Arroyo Del Oso Park (Osuna Rd NE) — Youth Academy home
  • NM Youth Soccer Complex — 22-field complex for league play
  • Santa Ana Soccer Tournament Complex — Tournament venue (22 fields, tribal-owned)
  • Various Albuquerque public parks for distributed training

Leadership

NameTitleCompensation (FY2024)
jason-moranExecutive Director$79,366
Cathy ThomasTreasurer$20,435
Sebhat BrowneDirector$20,191
Chris HurstU14-U16 Boys DOC; Director of External OperationsUnknown
Marie (surname unknown)DPL Director; U12-U15 Girls DOC; Asst GA DirectorUnknown
Ray NauseDirector of Coaching Education & DevelopmentUnknown

Source: 990 filing (HIGH for compensation); club website (MEDIUM for titles)

College Placement

Unknown — no specific data found. The club’s ECNL and GA affiliations provide strong college exposure pathways.

Key Partnerships

  • Colorado Rapids Adidas Alliance — Coaching curriculum alignment, scouting pipeline, guest training/playing opportunities. Part of the broader Rapids Alliance with clubs in NM and South Dakota.
  • sc-del-sol (Phoenix) — Official Girls’ Development Academy affiliate agreement (March 2019). Provides Rio Rapids female players a pathway into the DA/GA ecosystem through SC del Sol.
  • Adidas — Uniform and equipment supplier (through Rapids Alliance)
  • Power Ford — Local sponsor (2-year partnership extension noted)
  • Trace — Video/analytics partnership

Competitive Position

NM Rapids is the undisputed #1 club in New Mexico post-Rush merger. Strengths:

  • Only ECNL Boys club in the state
  • Girls Academy + DPL gives comprehensive girls pathway
  • Colorado Rapids Alliance provides MLS connection and curriculum
  • SC del Sol partnership connects to elite Arizona ecosystem
  • Largest player base and revenue in state

Weaknesses:

  • Revenue under $1M even before cost inflation
  • No facility ownership — entirely dependent on public fields
  • Geographic isolation limits competitive exposure
  • Thin margins leave little room for investment
  • Executive Director compensation ($79K) suggests lean/underfunded operations

Strategic Notes

NM Rapids holds the dominant market position in New Mexico, with near-monopoly control of elite competitive pathways in the state. Key structural facts:

  • ECNL Boys + Girls Academy + Colorado Rapids Alliance affiliations create a multi-pathway club
  • The Rush merger (Feb 2024) demonstrates management’s demonstrated openness to horizontal consolidation
  • SC del Sol partnership links the club to the Arizona ecosystem

Financial profile:

  • Revenue: ~$1M (pre-merger); ~$1.3M (post-merger estimated)
  • Thin margins are typical for nonprofit youth clubs at this scale
  • No facility assets — entirely dependent on public fields
  • Executive Director compensation ($79K) and staff depth suggest lean operations

Market context: New Mexico is a small, geographically isolated market. The club’s significance is disproportionate to its revenue given its monopoly on elite pathways — the only ECNL Boys and Girls Academy club in the state.

Open Questions

  • What is FY2025 revenue post-Rush merger? (Filing expected late 2025/early 2026)
  • How many players were retained through the merger vs. lost to NMSA or other clubs?
  • What are current annual fees per player by program level?
  • Is the Colorado Rapids Alliance affected by Colorado Rapids’ decision to end CRYSC affiliation?
  • What is the club’s facility strategy — any plans to build/lease a dedicated complex?
  • Who are the board members and what is their appetite for acquisition?