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jefferson-cup

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Jefferson Cup

Overview

The Jefferson Cup is one of the top 3 youth soccer tournaments in the United States, now in its 45th year. Located in Richmond, Virginia, the 2026 edition is the largest in the tournament’s history with 1,982 teams from 36 states (including Alaska and Hawaii) plus international teams from Canada and Jamaica.

The tournament runs over four weekends in March:

  • Boys Weekend (2017–2012 birth years): March 7–8
  • Girls Weekend (2017–2012 birth years): March 14–15
  • Girls Showcase (2011–2007 birth years): March 20–22
  • Boys Showcase (2011–2007 birth years): March 27–29

Ownership & Operations

Hosted by Richmond United (formerly Richmond Strikers). The Jefferson Cup is a core asset of the Richmond United organization and one of its primary revenue drivers. stay-to-play managed by Anthony Travel / On Location.

Economics

  • Economic impact: $50M estimated boost to central Virginia economy (2026) (MEDIUM — tournament-reported)
  • 50,000+ visitors expected
  • Entry fees: $950–$1,700 per team
  • Estimated gross tournament revenue: $2.5M–$5M+ (MEDIUM)

The Jefferson Cup's $50M economic impact and 1,982-team scale suggest direct tournament revenue in the $3–5M+ range when accounting for entry fees, stay-to-play rebates, and sponsorships. This is a trophy tournament asset.

Sanctioning

US Club Soccer sanctioned.

Reputation & Tier

Tier 1 — Premier National. One of the most prestigious college recruiting showcase tournaments in the country. Hundreds of college coaches attend the showcase weekends (U15–U19). Comparable to Surf Cup, Disney Showcase, and ECNL National Events in recruiting importance.

Facilities

Over 40 synthetic turf fields across central Virginia. Primary venues include:

  • Virginia Credit Union Fields at Striker Park (Henrico)
  • Glover Park
  • River City (Chesterfield)
  • Fields in Williamsburg and Stafford

Investment Thesis

The Jefferson Cup may be the single most valuable tournament asset in Virginia, and potentially in the entire Mid-Atlantic region. Acquiring Richmond United gets you this tournament — a standalone revenue generator with significant brand equity and a 45-year track record. The tournament’s economic impact makes it politically important to Henrico County and the Richmond region, which could facilitate favorable facility deals.

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