3STEP Sports

Overview

The largest PE-backed youth sports platform in the U.S. Backed by Juggernaut Capital, Ares Management, and Fiume Capital. Operates across 9 sports with 150+ brands and 5,000+ clubs. ~$40M EBITDA (MEDIUM, April 2026). 2+ million athlete participants.

Portfolio

December 2023: acquired edp-soccer (130,000+ youth soccer players, 25+ tournaments annually), making 3STEP the largest owner-operator of youth soccer leagues in the U.S. (HIGH).

Business Model

Multi-sport platform consolidation. Acquires league operators, tournament brands, and club networks. Revenue from league fees, tournament entry fees, stay-to-play commissions (via Team Travel Source/TTS), sponsorship, and technology platforms.

Strengths

  • Scale: 2M+ athletes, 5,000+ clubs across 9 sports
  • Multi-sport diversification reduces single-sport risk
  • EDP acquisition gave dominance in Northeast youth soccer

Weaknesses

  • Multi-sport breadth may dilute soccer-specific operational expertise
  • Goldman Sachs hired to explore a sale (April 2026) — potential ownership transition creates uncertainty
  • Scale may create bureaucratic overhead vs. nimble independent operators

Soccer Club Brands (Owned)

  • Best FC Soccer Club (Northeast) — acquired November 2022
  • Seacoast United (Northeast) — added August 2021
  • Aztec Soccer Club (New England) — acquired May 2023
  • Chicago FC United and Chicago Magic (Midwest / Illinois)
  • Liverpool FC Academy MA (Northeast)

Key distinction: 3Step owns the league/event infrastructure (EDP) but directly owns only a handful of clubs. In NJ specifically, 3Step controls the league that 100+ clubs play in, but does not directly own NJ clubs. This creates a dual role as both infrastructure provider and potential competitor.

Additional Acquisitions

  • US Officials (June 2023) — referee supply and assignment services. Gives 3Step control of referee operations for its events.
  • International Sporting Events (December 2023) — tournament operator
  • New York Club Soccer (December 2023) — NYC-area league

MLS NEXT Relationship

As of January 2025, 3Step Soccer operates the expanded competition tier of MLS NEXT, giving them a role in the highest-tier youth pathway nationally.

Key People

  • Chad Gruen — CEO, 3Step Sports
  • Steve Shilling — Founder/President, EDP Soccer
  • Bohdan Porytko — EDP Programming Director; CJYSA President; NJYS and US Adult Soccer boards
  • John Tait — EDP Regional Manager (NY/New England)

Financials

~$40M EBITDA (MEDIUM). Goldman Sachs exploring sale as of April 2026. Valuation not publicly known.

SYNRGY Implications

Direct platform competitor. 3STEP’s scale dwarfs SYNRGY’s current pipeline, but its multi-sport focus and potential sale process may create distraction. SYNRGY’s soccer-vertical-only thesis differentiates. If 3STEP sells to a larger PE fund, the new owner could accelerate soccer-specific acquisitions — narrowing SYNRGY’s window.